Trending Recruitment Sites in Sri Lanka

Jobs set up an essential tone in our lives in shaping up our lifestyles. Which is because one thing we need to achieve our hierarchy of needs is a handful of a salary. Our every dream, fantasy, objective depends on how much we earn at the month end. Whether we want to switch from public transport to our personal car, or from our rented annex to our own house. With the increasing expenditure and the need to spend more when marketers are targeting our six senses when we enter a supermarket, makes us in need of a heavy wallet. The fact that the average expenses always over scales our average income in Sri Lanka, has made our emigration levels high in the country. Fortunately, with the country moving towards a high literacy level with the quality of education and the utilization of technology, Sri Lankans are keen about educating themselves with the right education so as to search and apply on the best fitting job posts with the help of our trending recruitment sites in the country.

Identifying the requirements of the job market in Sri Lanka and the modern day & conventional recruitment criteria, we can see some designated job hunting sites. Such as-

• Topjobs
• Xpress Jobs
• Owl
• Rakiya
• Linkedin
• Ikman jobs

Being topjobs still the most renown website for job recruitment in the county yet it is challenged by Xpress Jobs and LinkedIn currently in the context of easy hunting, site interface and the user assistance. However, with its presence in the market from the start, topjobs is still the leading site.

With how digital is driving the mobile behavior and how micro moments is rapidly changing the consumer search patterns, mobile devices and apps are playing a huge role in our day to day lives. Sites like Linkedin and Xpress are catching up on this side with topjobs. Linekdin app is the most trending social media platform for professionals who are in the seek of career development and corporate networking. 

On the contrary, ikman is hitting on the market with blue collar job postings and geographical based employment opportunities. Since ikman has gained market awareness massively with its adverts on automobiles, electronics and real estate, people are moving towards mobile away from conventional newspapers. “Ikman Jobs” is catering the service in whole different level (a different market segment).

Further to all this, some outsourcing companies in Sri Lanka, have affiliated with site like Owl and Rakiya for top up ads, and ads at special rates. 

Highlighting on Linkedin again, currently jobs on Linkedin is posted in the proximity of Colombo only with the low awareness. Yet it is catching up rapidly with its mobile app, social media platform and the Linkedin Recruiter & Lookup apps. More significantly Linkedin users can match their skills, experiences and educational background to the available job opportunities which are posted on Linkedin and apply on the platform itself by directing to the employer site or through Linkedin itself via “Easy Apply”.

Innovative platforms such as Linkedin is competing and revolutionizing on a global scale. Yet local sites such as Owl, Rakiya, Xpress are designed for the Sri Lankan market, locals tendency to search on those sites are high with the publicity given on TV, Radio and press ads.  

Source- written by the author